EXPLANATION

WHY SHOULD YOU CARE

In the new digital reality your personal brand online is pretty much the game. Build it. Nurture it. Engage fans. Create value. Brands & sponsors will notice and we will help you to get noticed. Then monetize it. Use Brandme to guide you. Take control.

YOUR BRANDME SCORE

The percentage of your total fans that over the last 28 days have engaged with your social media (ME) compared to the average of all the Brandme users (AVG). A green box is above average and orange is below. Your Brandme score is important because a high engagement leads to more reach, which leads to a higher commercial value of your social media content.

TOTAL ESTIMATED MEDIA VALUE

The sum of the value of all your social media. The “last day” number is the change over the past 24 hours

MEDIA VALUE PER POST/TWEET

The average value of a post/tweet from you over the last 28 days based on the average reach over that period. This value is based on the commercial rate that advertisers/sponsors pay for that reach. The Last Day value shows the change over the past 24 hours.

TOTAL FANS

Your fans per social media. The last x days shows how many fans you’ve gained or lost over that period.

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